Proactive Live Chat Guide: Triggers & Templates | Chatlivo
“97% of website visitors leave without doing anything. Most of them had a question. Most of them just didn’t ask it. Proactive live chat is the difference between a website that waits for customers and one that actually goes to find them.” Proactive live chat changes how your website handles visitors. The first kind of live chat sits quietly in the corner of your website, waiting for visitors to click it. Most don’t. They browse around, don’t find what they’re looking for, and leave — taking their question (and their wallet) with them. The second kind reaches out first. A visitor lands on your pricing page and spends 90 seconds reading the same section over and over. Before they give up, a message appears: “Trying to decide between our plans? Happy to help you pick the right one.” That’s proactive live chat — and it converts at a fundamentally different rate than its passive counterpart. This guide covers what proactive live chat actually is, how the trigger logic works, what mak...